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Crown’s electric forklifts are used daily to securely transport warehouse freight and resources. The company’s broad product line consists of power pallet trucks and stackers, narrow-aisle turret trucks, counterbalanced lift trucks (sit-down and stand up models), manual propelled pallet lift trucks and stackers, order picking equipment and narrow-aisle reach trucks.
Environmental conservancy and sustainability are an especially essential part of the Crown culture. Decades of thought leadership have enabled Crown to assist customers whilst improving the environment. ISO 14001 certification has been attained for business stewardship and environmental attentions in production. Crown has proudly achieved numerous awards and recognitions for its preservation efforts, including the Ohio Governor’s Pollution Prevention Award and the Ohio Governor’s Environmental Sustainability Award.
Crown History - 1930's to 1950
Crown Equipment Corporation was started in the rural American village of New Bremen, Ohio, USA. The company has developed from a one-room operation into a globally renowned organization, currently considered to be the seventh largest forklift manufacturer on the planet.
Two brothers Allen A. Dicke and the late Carl H. Dicke formed the Crown company in 1945. Carl's son, James F. Dicke joined the family company later that year. Currently, his son, James F. Dicke II, is Chairman and CEO. James F. Dicke III, serves as the company President these days, becoming the fourth generation of the Dicke descendants to maintain this position.
Crown first began with a small client base producing temperature controls that they manufactured for coal burning furnaces. The production of these control units took place in a former hardware store located in New Bremen, Ohio, where Crown’s head office presently remain.
In 1949, responding to the public’s mounting fascination with TV, Crown shifted into the manufacture of antenna rotators. This product was used to enhance television reception and picture quality. The company’s lucrative move allowed them to become a leading manufacturer of units until 2001. The company ceased production in October after a decline in the global need for TV antenna rotators.
Crown History -1950's to 1975
Crown before long diversified its manufacturing to include the restoration of mechanical and electrical components for private and government use in the early 1950's. Following numerous profitable bids within a brief period of time, the company had built a respectable business in this field.
Flexibility and achievement dominated Crown’s capability to diversify once again. In 1957, production into the material handling industry started with forklift manufacturing. The organization believed the industry demanded a smaller line of first-class quality forklifts. Crown promptly fashioned an exceptional series of modern equipment and swiftly evolved into the most rapidly evolving material handling company with its assortment of merchandise.
In 1966, Crown ventured outside of the US materials handling market and into Australia. Sydney, Australia is home to the regional headquarters and presently leads Crown’s Asia Pacific service, sales and marketing teams. Crown remains an unwavering industry leader today, supported by exceptional operations, solid sales and strong manufacturing operations.
Two years later, Crown had moved into the European markets by buying up an Irish production plant from a German Company, Steinbock. There they began to assemble PTH hand pallet trucks. Later that same year, Crown started their first London operation situated close by Heathrow Airport. The sales and service operation of Crown’s comprehensive forklift line was offered in the UK by the end of the decade. In the early 1970’s, Crown expanded and began marketing forklifts across Europe through independent dealers.
Crown History - 1975 to Current Day
Crown at the moment has a sizable network of Crown-owned and independently-owned dealers in many key international marketplaces offering a vast fleet of electric lift trucks. They are accountable for managing the company’s product sales and service.
Corporate offices in New Bremen, Ohio and Munich, Germany offer national marketing and promotional sales support to all seller and sales personnel. Both Crown sales and supplier personnel are factory- trained in all disciplines to guarantee the utmost reliability and service. The Munich office was launched in the 1980’s and delivers purchasing, marketing and advertising, engineering and design functions for India, Africa, the Middle East along with Europe. The diverse family of intercontinental sellers and Crown-owned dealers successfully operate in almost 100 foreign city environments.
Crown has established 6 manufacturing locations in the United States that consist of: New Knoxville; Celina, Ohio; Greencastle, Indiana; Kinston, North Carolina; Fort Loramie, Ohio; and New Bremen, Ohio. Serving their expanding overseas markets, Crown has manufacturing facilities in Sydney, Australia (since 1966); Queretaro, Mexico (since 1973); Roding, Germany (since 1986); and Suzhou, China (since 2006). Crown also owns branch sales and service center operations in over 30 locations in the USA. International branch sales and service center operations consist of locations in Singapore, New Zealand, the Netherlands, Korea, Malaysia, England, Germany, Belgium and Australia.
